How I Work
Making words work harder for your business
I work with a diverse range of businesses and organisations, from multi-national corporations to schools, public bodies and SMEs. I work with many of these clients directly, but also work with marketing, advertising and PR agencies on projects for
their clients.
Direct clients tend to be larger organisations with their own marketing or communications teams, while agency clients range from one-man bands to established multi-disciplinary agencies.
Find out more about how I work with:
Copywriting directly for businesses and organisations
Add a professional copywriter to your team – just when you need one
When you want to get a clear message out to customers or stakeholders, do you ever get bogged down in the detail?
When you’re close to a project it’s often hard to stand back from it, to see it with fresh eyes and to focus on what people really need to know.
That’s precisely what a professional copywriter will do for you. I ask you the questions your target audience will ask. I put myself in their shoes and figure out exactly what they need to know. Not only that, I do it in a way that’s interesting, engaging, enticing and most of all, clear.
I can adapt my writing style to suit your organisation. I’ve written content that hits the mark for organisations from manufacturing, construction and engineering firms to public sector bodies, education providers, tourist attractions and charities.
Why choose Just Write to produce your copy?
To answer that question, I asked my clients why they choose to work with me. Here’s what they said:
- High-quality output – guaranteed quality copy that doesn’t need rewriting.
- It is far better value for money to outsource to a professional copywriter than to try to do it ourselves.
- Steve knows so much about our business that it feels just like he is one of our own team.
- Saves time and internal resources.
- Enables us to cost-effectively deal with fluctuations in workload – by supplementing in-house resources with flexible freelance support.
- Steve always does a great job, fully understanding the brief and going out of his way to accommodate deadlines and timescales.
- Better end customer perception of the brand.
- The standard of the work is extremely high, and copy is delivered to brief, meeting the communication objective and house style
“Just Write provides a highly professional and efficient service, all we need to do is provide a short brief and Steve will talk to all internal and external contacts and produce quality copy within the, sometimes tight, timescales.”
“Getting the brief right first time and providing accurate copy quickly is vital in the smooth running of our projects. It means we can get on with what we are good at.”
Copywriting for marketing, branding, PR and advertising agencies
Strengthen your in-house team with flexible copywriting support
For any busy agency, there are times when your resources are stretched to breaking point. That’s when having an associate copywriter to call upon can mean the difference between delivering a high-quality project on time and missing a deadline.
Many of the agencies I work with treat me as a flexible addition to their in-house teams. When a client suddenly comes up with a brief that needs immediate attention, they can call on me to get the job done, fast.
And having another creative brain on your team can help to enhance your output and keep your clients happy.
A time-saving return on your investment
When asked about the return on their investment in copywriting services, my agency clients said the “best return is the saving on our time.”
Here’s why agencies choose to work with Just Write
I asked my agency clients why they choose me as their associate copywriter. Here’s what they said:
- Speed and convenience – he can write quickly and gets it right first time.
- Creativity – brings a fresh approach to our briefs.
- Trusted representative of our business – well-presented, articulate. Happy to put Steve in front of clients.
- Removes hassle – provides a valuable extension of our service offer to clients.
- New set of eyes, new perspective – sees things differently.
- Quality – can vary style to suit different audiences and sectors.
- Understands complex briefs – has good all-round business knowledge.
- Pleasant to deal with, friendly and unflappable – gets on with the job.